Quick Audit
Let’s take a look at your brand.
An initial framework to clarify your positioning, brand story, and visual identity.

Based on a dedicated day of work, I provide expert insight, a clear summary, and concrete ideas to help your brand evolve.
Deliverables: strategic summary + dedicated video call.
Contact

The information submitted through this form is used solely to respond to you and will never be shared with third parties.

A free-flowing momentum that finds its rhythm.

brands we work with
Cfgva
Cgb
Cooms
Genuine
Serenis
Valerie Danenberg
Zrc
BRAND IDENTITY

Bringing ideas to life. Giving them their true form.

I help brands, organizations, and entrepreneurs create distinctive identities designed to stand the test of time.

Elaya Manifesto
Projects

When a project becomes a brand.

01
VALERIE D

Valérie Danenberg

Rebranding a jewelry house: visual identity, artistic direction, and design of marketing materials.
03
SERENIS

SERENIS Family Capital

Rebranding a multi-family office: visual identity and artistic direction aligned with its...
04
MOTHERSTORIES

MotherStories

Create a content platform dedicated to motherhood, designed to inform, support, and build connections.
05
ZRC

ZRC 1904

Rebranding a Swiss watchmaker: logo design, art direction, and design of a corporate brochure.
06
COVID HEROES

Covid Heroes

Launch a community-driven platform during the COVID-19 crisis to support local businesses.
07
GENUINE

GENUINE

Supporting a community of women entrepreneurs, from the creation of a merchandise line to the evolution of its brand identity.
08
CrossFit GVA

CrossFit GVA

Develop the identity and communication strategy for a CrossFit gym, strengthening brand consistency and community engagement.

Testimonials

Testimonials

I had the pleasure of collaborating with Elsa on two major strategic projects: the rebranding and the complete creation of the SERENIS brand identity.

Elsa demonstrated remarkable excellence in carrying out these projects. Her ability to understand our vision and translate it into a cohesive and impactful visual identity far exceeded our expectations. The rebranding process was handled with professionalism, creativity, and meticulous attention to detail.

The end result is a testament to her talent: a modern and distinctive brand identity that perfectly reflects our values and positioning. The SERENIS brand universe she has created is both harmonious and innovative.

I highly recommend Elsa for any branding or visual identity project. Her expertise, responsiveness, and ability to listen make her a trusted partner in helping companies navigate their transformation.

Alain Moscatello
Alain Moscatello
Chairman of SERENIS Family Capital

I highly recommend Elsa for her visual design skills. Independent and highly creative, she developed CovidHéros’s visual identity in record time, brilliantly responding to the urgency of the crisis. This visual identity, along with her invaluable help with social media promotion, enabled us to raise approximately 0.5 million gift cards for local businesses on this solidarity platform, following the closure of stores during the Covid crisis.

1517488883152
Tobias Kuster
Entrepreneur in new technology innovation

Elsa has a real gift! She has a unique style all her own! I love her sense of graphics and design. She designed the entire GENUINE WOMEN merchandise line. And I highly recommend her for your visual identity projects or anything else. Her work is stunning.

1713467344456
Emilie Hawlena
Take Back Control of Your Finances 8

Elsa has a highly developed creative sensibility. This is complemented by her tenacity at work and her attention to detail in the pursuit of perfection. Over time, she has come to understand the importance of the audience her work is aimed at. This led her to marketing and has made her the perfect creative director.

1516514665493
Rene-Georges Gaultier
President of the Pierre Soulages International Circle

Elsa worked with me on developing the creative interface mockup for the website of The Origami Consulting, an HR consulting, training, and human capital development firm. She is a creative, organized, and highly promising individual with whom I enjoyed working. I highly recommend her to anyone looking to work with her and wish her every success in her future career.

1756208557852
Martine Roset
Creative Director | Founder of Origami Consulting

Dynamic, efficient, creative, and on-trend: these are just a few of Elsa’s many strengths that made her time at colegram a truly positive experience. Her keen artistic sensibility, her ability to take ownership of projects, and her professionalism and attention to detail highlight the traits of someone who is truly cut out for the world of communications. We highly recommend her.

1745246894760
Julien Lance
Creative Director at colegram