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Valérie Danenberg
Rebranding a jewelry house: visual identity, artistic direction, and design of marketing materials.

A Swiss watchmaker founded in 1904, renowned for its technical heritage and unique position in the world of watchmaking.
A visual identity that doesn't do justice to the brand's wealth of expertise and heritage.
Rethinking the visual identity through a rebranding effort, including the creation of a new logo.
Design a new corporate brochure intended to showcase the brand and its heritage.
Define a clean and structured artistic direction that aligns with industry standards and the brand’s positioning.
A more consistent and distinctive identity, designed to strengthen brand perception and support the brand’s repositioning.